Celebrity Makeup Artist Aayushi Patel Highlights the Shift Toward Structured Learning in the Beauty Industry
Gujarat-based celebrity makeup artist Aayushi Patel discusses how structured masterclasses are transforming skill-building in the beauty sector, moving beyond informal methods.
As India’s beauty sector matures, the role of makeup artists is expanding from execution to knowledge-sharing. Across regional markets, professionals are introducing structured programmes that reflect industry workflows and career realities.
Ahmedabad-based Aayushi Patel recently hosted a six-day professional makeup masterclass designed to bridge the gap between informal training and real-world practice. The curriculum included technical modules on skin preparation, base techniques, bridal styling, and client handling.
The format signals a move away from demonstration-led workshops toward immersive, application-focused learning. Such models are gaining traction among individuals who view makeup artistry as a primary profession rather than supplementary work.
